Some thoughts on the psychology of app pricing

I’ve  noticed a number of relatively expensive apps (£5 and up) emerging on Apple’s platform recently, and those I’ve seen have reviewed well and sold well. By contrast, I see plenty of 59p apps where reviews say that people felt ripped off. That’s hardly a scientific study, I know, but it reminded me that the [...]

Should you give away your app for free?

There’s been a lot of talk about the ‘freemium’ pricing model over the last year or so. The idea is that you give away a product and charge extra for some additional feature or benefit. Most amusingly, Chris Anderson wrote a book about the model called ‘Free’ and gave away the full-length audio book, charging [...]

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