Five tips for using social influence to promote your mobile apps

I’ve come across a few things recently which have highlighted to me the importance of social proof, the idea that people gravitate towards ideas and products that already have wide support in the community. I got the book ‘Yes – 50 Secrets of Persuasion’ out of the library, and it talks about how hotels can [...]

Facebook and Twitter for the Intel AppUp Center?

I came across an interesting post the other day.  It said that many major online players, such as Facebook, Twitter, DropBox and Tweetdeck are developing applications for release on the Intel AppUp(SM) Center.  The post centred around an interview with Peter Biddle, Head of AppUp Products and Services at Intel. Biddle was responding to a [...]

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